Pricing is always a favorite topic of mine. I have always had a tendency to undervalue my own skills and efforts, and to price too low, then be just as disgusted as I am with people not valuing the work enough to pay what the actual price should be. Worse, it doesn’t actually get you more work to lowball yourself. There’s a psychological element with me. First, what I find easy, I can’t imagine people wanting to pay much for. Second, I have spent a lifetime at generally limited means, and I can’t imagine paying the amount that is generally charged for most services, including those I could provide. Third, I was raised, somehow, not to think well of my own work and skills. This has tended to make me sound to others like I brag when I state how good I am in some way, when that is more of an attempt to convince myself and perhaps thwart negativity from others that would persuade me downward. But I digress.
The actual point of this post is to link to pricing advice for freelancers that explains why you should remove the zeros. Excellent thinking.